In the ever-evolving world of beauty, makeup trends come and go like fleeting moments on a runway. But this year, the makeup game is more vibrant, diverse, and exciting than ever before. From bold lips to frosted eyes, Here are the top 10 trendy 2024 makeup trends that you need to know this year.
1. Cherry-Cola Lips: A Juicy Twist
Cherry-cola lips are making a splash in 2024, offering a sultry yet wearable look that’s perfect for any occasion. This ombré lip trend combines rich brown and red tones to create a gradient effect that’s both sophisticated and edgy. Channel your inner Hailey Bieber with a long-wear brown lip liner and sheer-red gloss for lips that pop with colour and allure.
@lenkalul ‘cherry girl’ makeup♥️🍒🍷 AD using products from Novembers @IPSY glambag & @boxycharm 🫶🏼 products i used: @Pat McGrath Labs divine rose luxe quad: eternal eden eyyshadow quad @Benefit Cosmetics UK 24h brow setter brow gel @tarte cosmetics tartlette tubing mascara #cherry #cherrymakeup #darkcherry #redaesthetic #cherrylips #cherrycolalips #makeup #makeuptutorial #makeuphacks #makeupartist #makeupaesthetic #makeuptransformation
♬ only you darling – francis｡𖦹°‧★
2. Espresso Makeup: Bold and Beautiful
Drawing inspiration from everyone’s favourite morning pick-me-up, espresso makeup is all about embracing deep-brown hues for a monochromatic masterpiece. Whether you’re going for a grunge vibe with smudged black eyeliner or a more muted look with brown mascara and a dark-brown flick, this trend exudes confidence and elegance.
@meredithduxbury ESPRESSO MAKEUP SLAY 🤎☕️✨
♬ original sound – Meredith Duxbury
3. The “Office Siren” Look: Channeling Gisele Bündchen
Step into the boardroom with the confidence and allure of a modern-day siren. Inspired by Gisele Bündchen’s iconic style in The Devil Wears Prada, this aesthetic blends elements of “geek chic” with a touch of dark academia. Think thin winged liner, thin brows, and neutral or red lips—a look that’s equal parts professional and captivating.
@sarahbebelle recreating this look 🩶 #sarahbebelle #officesiren #makeuptutorial #fyp
♬ original sound – bebelle
4. Blue Eyeshadow: A Splash of Color
Blue eye makeup is making a comeback in 2024, offering a playful yet versatile way to experiment with colour. Whether you’re channelling ’60s mod vibes or embracing an ’80s prom aesthetic, there’s a shade of blue for every mood and occasion. From pastel hues to shimmering aquas, let your creativity run wild with this trend.
@paulina_kurkowska Navy blue makeup 🪩🦋| perfect for new year’s eve party 🥂 | rate this look 0-10 🥰 ————————— @mexmocosmetics Magic Forest palette @mexmocosmetics pastel drip palette @lamel.cosmetics.pl kajal eyepencil 401 @houseoflashes Yumi lashes #eyemakeuptutorial #newyearsmakeup #navyblue
♬ Softcore – Speed Up – Strafend & Pizzacı
5. Soft-Matte Skin: Effortless Elegance
Get ready to embrace the velvety-smooth allure of soft-matte skin in 2024. This trend focuses on lightweight coverage combined with minimal eyes, lips, and cheeks for a flawless finish that’s reminiscent of ’90s supermodels. Follow in the footsteps of Kendall Jenner and achieve a satin, velvet-like complexion that exudes sophistication and style.
@sfeashraa UPDATED MAKEUP TUTORIAL!!!!🫶🏻💖 this is how i’ve been doing my makeup and pls tgk sampai habis without skipping sbb i bagi banyak “tips” hahaha ok i meannnn i takdela shlay shangat bab2 buat mekap ni tapi ni kire ok la jugerksssss Anyway, check out #LearnOnTiktok kalau you nak menang hadiah🤭 join or share! Deadline 23rd December
♬ Comical, fun, cute, video background music(1124511) – Lill Lilly
6. Black Lips: Embracing the Dark Side
For those who dare to be bold, black lips are the ultimate statement-making trend of 2024. Seen on runways and red carpets alike, this edgy look adds depth and sophistication to any makeup ensemble. Opt for a matte liquid lipstick for a long-lasting colour that commands attention and leaves a lasting impression.
@isabellrrose love a black lip 🖤🔪 using @novabeauty gloss in “thicc”, Liner in “TBH”, eye pallet in “smoky” #makeup #lipcombo #blacklipstick #tutorial #makeuptutorial #screammovie
♬ original sound – bizzarespookystories
7. “Indie Sleaze” Makeup: Effortlessly Cool
Channel your inner ’90s grunge goddess with the “indie sleaze” makeup trend—a mash-up of vintage aesthetics that’s equal parts edgy and effortless. Think messy eyeliner, blurred matte lipstick, and dewy skin that looks lived-in and loved. Embrace the carefree spirit of this trend and let your makeup do the talking.
@auroradeleon_ Indie Sleeze Makeup 💋 #fyp #makeup #indiesleaze #aliceglass #crystalcastles
♬ Moonlit – VØJ & Narvent
8. Minimal Blush: Soft and Subtle
Say goodbye to bold blush and hello to a more muted, understated look for 2024. Soft, minimal blush is all about enhancing your natural beauty without overpowering your complexion. Choose neutral shades that impart a subtle flush to your cheeks, blending seamlessly for a radiant, lit-from-within glow.
@roseinc Which monochromatic look was your favorite? #blush #roseinc #monocromaticmakeup #makeuptutorial #minimalmakeup
♬ Players DKJ Remix – Danny Johnson
9. Frosted Eyes: Shimmer and Shine
Elevate your eye makeup game with frosted eyes—a trend that’s equal parts ethereal and glamorous. Whether you opt for a shimmery white shadow or a sheer, frosty hue, this look adds instant luminosity and dimension to your gaze. Perfect for day or night, frosted eyes are a must-try trend for 2024.
@sweetnsalwa Frosty makeup 🤝 2024 ❄️💙🥶 #frostymakeup #blueeyeshadow #lilyrosedepomakeup #2024makeuptrends
♬ original sound – MRs. Honey Bee
10. Highlighted Skin: Radiant Glow
Illuminate your complexion with the timeless allure of highlighted skin. In 2024, the spotlight is on your T-zone, with finely milled powders that offer brightness without heaviness. Tap on a two to three shades lighter powder than your skin with a small brush to pinpoint the highlight exactly where you want it, creating a radiant glow that’s picture-perfect.
More Trensds To Try!
The world of beauty is ever-evolving, with new trends constantly emerging to inspire and excite makeup enthusiasts everywhere. From the whimsical allure of porcelain doll makeup to the understated elegance of clean makeup, there’s a trend for every style and preference. Embrace the anti-mascara look for a fresh take on natural beauty, or channel your inner rebel with grunge-inspired looks that defy convention. There’s never been a better time to experiment and express yourself through makeup. So whether you’re drawn to bold and daring looks or prefer subtle and understated elegance, there’s no shortage of inspiration to be found in the diverse world of beauty trends.
Text By Zaharah Roslan
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