A Rising Star Meets an Iconic Brand
When fashion meets fearless self-expression, magic happens. Thai sensation Nanon Korapat is officially the newest Friend of Coach in Southeast Asia, and honestly, we saw this coming. Whether on-screen, on stage, or at fashion events, Nanon exudes confidence, making him a natural fit for Coach’s storytelling heritage.

Nanon is no stranger to the spotlight. With standout roles in The Gifted and My Precious, Nanon quickly became a household name. But his creative ambition didn’t stop there. In 2023, he made waves in the music industry with his debut album, The Secrets of The Universe, proving that his talents extend beyond acting. By 2024, he headlined his first solo concert, cementing his place as a true multi-hyphenate.
The Perfect Fit: Coach x Nanon


Nanon’s bold personality and artistic depth align seamlessly with Coach’s “Courage to Be Real” vision—a campaign that celebrates unapologetic self-expression. From attending the Coach Play APW Store Opening Event in Malaysia to making a statement at Coach’s Fall 2025 show at New York Fashion Week, he’s already woven himself into the fabric of the Coach family.
His effortless blend of youthful energy and classic charm embodies the spirit of Coach, making him the perfect face for upcoming brand campaigns. And let’s not forget—Coach isn’t just about fashion; it’s about a mindset. It’s about owning your story, embracing every side of yourself, and inspiring a generation to do the same.
What’s Next?

If Nanon’s journey so far is any indication, his partnership with Coach will be nothing short of iconic. Expect to see him front and centre in exclusive campaigns, high-profile collaborations, and unforgettable fashion moments across Southeast Asia.
“I’m thrilled to be a Friend of Coach, a brand that inspires me to always stay true to myself,” Nanon shares. And honestly, we couldn’t agree more. This is just the beginning of something legendary.