Striding into Style: Skechers Unveils First-Ever Brand Experience Store in Malaysia

Skechers lifestyle store Malaysia

Skechers, the global footwear and lifestyle brand, dazzles Kuala Lumpur with its brand experience store at The Exchange TRX, Kuala Lumpur Malaysia. The celebration, featuring South Korean pop star Cha Eun-woo, marks a monumental step for Skechers in Malaysia and Southeast Asia.

The Skechers Running Zone

In a significant moment for Skechers and its 99th store in Malaysia, Zann Lee, Managing Director, expresses the brand’s commitment to comfort and style. The grand opening, graced by ambassador Cha Eun-woo, symbolizes a boundless journey of innovation and unparalleled comfort.

Step into the future with Skechers’ revolutionary running zone, making its debut in Malaysia. The advanced treadmill and personalized run gait analysis redefine the Skechers experience, ensuring every runner finds the perfect pair for their distinctive stride.

Cha Eun-woo’s Style Mantra: Comfort Meets Flair

Following the ribbon-cutting, Cha Eun-woo tours the store, exploring the Skechers DIY corner and other innovative sections. The personalized tour underlines Skechers’ commitment to delivering a unique shopping experience.

For Cha Eun-woo, Skechers is more than a brand; it’s a lifestyle that seamlessly blends comfort and style. The ambassador, dressed in Skechers’ latest lifestyle apparel and Tres-Air UNO fashion sneakers, shares his preference for neat and comfortable style.

Cha Eun-woo Meet & Greet

The night crescendos with an after-party and meet & greet at Central Exchange, featuring the star of the night, Cha Eun-woo. Fans rejoice as they interact with their idol and witness a Skechers fashion show.

Skechers’ offerings go beyond style, incorporating signature comfort innovations. From Hands Free Slip-ins® to Arch Fit® Technology, the brand ensures comfort for various lifestyles and preferences.

A Lifestyle Testament to Unparalleled Shopping

Explore Skechers’ trendiest lifestyle products at The Exchange TRX in Kuala Lumpur. Celebrate the commitment to comfort and become part of the Skechers family in this new and unparalleled shopping destination. Keep up with the latest information on Skechers via Instagram.

Skechers The Exchange TRX
L2.57.0 & L2.58.0 The Exchange TRX, Persiaran TRX,
Tun Razak Exchange, 55188 Kuala Lumpur,
Wilayah Persekutuan Kuala Lumpur
Opening hours: 10am-10pm

Text by Zaharah Roslan