Top 5 Trendsetting Local Shoe Brands to Follow

Local Shoe Brands

Welcome to the vibrant world of Malaysian footwear fashion, where we’re about to reveal the ultimate guide to local shoe brands trending this year! Beyond mere support for homegrown talent, it’s a celebration of quality, design, and innovation that’s second to none.

Whether your taste leans towards timeless classics or avant-garde creations, these brands are primed to redefine your stride in style. So, without further ado, let’s dive into the world of Malaysian footwear and unearth the perfect pair to leave a lasting impression this Raya 2024!

1. Nelissa Hilman

Nelissa Hilman, leading the Malaysian footwear revival, blends quality with style for every step. With over a decade’s dedication, her shoes radiate youthful charm while celebrating femininity. Combining classic design with sustainability, each pair promises comfort without compromise. By championing small-batch production and premium materials, Nelissa Hilman sets a new standard for eco-conscious fashion, revitalizing local shoemaking heritage with flair. Whether you’re strutting in heels or strolling in flats, Nelissa Hilman ensures your feet step out in fashion and purpose.

Nelissa Hilman

UG-20 Bangsar Village Il, 59100 Kuala Lumpur

2. Christy Ng

If you’re on the hunt for shoes that scream “you,” then Christy Ng is the name you need to know. Since 2011, they’ve been the go-to for customizable kicks, evolving from a humble online platform to a bustling office and store setup. From one-woman show to a powerhouse with 12 stores across Malaysia and a global e-commerce presence, Christy Ng’s journey is a testament to their commitment to stylish, comfy footwear for Asian women. With a design ethos rooted in affordability, comfort, and fashion-forwardness, they’re not just selling shoes; they’re crafting stories and empowering women worldwide, one step at a time.

Christy Ng has a total of 12 outlets, visit their store at One Utama, MyTown, Sogo KL, MidValley Mega Mall, Sunway Pyramid and more. View the full list here.

3. Kulet 

Meet Kulet, the Malaysian footwear sensation born from the creative minds of Aina Syahirah and Julie Anne in 2016. With a name derived from the Malay word for “skin,” Kulet celebrates diversity through its timeless designs and signature nude colour palette, flattering every skin tone with ease. But it’s not just about style—it’s about ethics too. Kulet proudly stands behind the “compassion in fashion” movement, offering animal-friendly products crafted from cruelty-free materials. Whether you’re a Kulet Girl craving comfort and chic subtlety or a Kulet Guy seeking easy, wearable pieces that elevate your relaxed vibe, this brand has got you covered.

Shop Kulet’s collection online.

4. Machino

Looking to make a stylish stride with a touch of local flair? Look no further than Machino, one of the local shoe brands shaking up the shoe scene since 2020. Established by Esther and Amy Tai, Machino blends fashion-forward designs with cushiony comfort, making every step a delight. With a commitment to originality and quality honed over 20 years of shoemaking experience, Machino’s handmade creations are more than just footwear—they’re cultural statements.

Featuring vibrant batik patterns, luxurious textures of songket, and Chinese brocade, each shoe celebrates the rich diversity of Malaysia. While shoes are at the heart of Machino, community is equally paramount in their mission. Join the Machino Club and connect with like-minded fashion enthusiasts, all united by their love for this vibrant brand. With Machino, every step tells a story of tradition, innovation, and creativity—so why not step into a world where comfort, confidence, and community collide?


84, Jalan SS 2/55, SS 2, 47300 Petaling Jaya, Selangor

5. My Ballerine

Introducing My Ballerine, where comfort meets chic in every step you take. Inspired by the modern woman, their shoes are crafted to effortlessly carry you through your day in style. Transitioning from delicate elegance to simple sophistication, My Ballerine offers the perfect blend of comfort and flair. And the cherry on top? You don’t have to break the bank to own a pair of these affordable yet stylish beauties. just in time for Raya. So, if you’re all about embracing comfort without sacrificing style, My Ballerine might just become your next go-to brand.

My Ballerine is available at Sogo KL, Sogo SouthKey, Parkson Elite Pavilion and Parkson ioi City.

Featured image by Nelissa Hilman

Text By Solehah Kok

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