In the heart of Kuala Lumpur, the highly anticipated Kuala Lumpur International Beauty Week (KLIBW) brought together global and local beauty brands to celebrate innovation, sustainability, and excellence. Among the highlights of the three-day event, Avoskin, Indonesia’s leading skincare brand, made an impressive debut. Bringing a decade of experience in formulating clean and effective skincare solutions, Avoskin introduced 14 premium products, marking its entry into Malaysia with style and purpose.
Celebrating a Milestone
Avoskin’s participation at KLIBW 2024 signified a major step in its #AvoskinFromLocalToGlobal campaign, which expanded the brand’s reach into Singapore, Brunei, Vietnam, and the UAE. As a key participant among 160 beauty brands at the Mid Valley Exhibition Centre, Avoskin showcased its blend of natural ingredients and advanced technology, highlighting its commitment to sustainable and clean beauty.
Attendees had the exclusive chance to experience Avoskin’s most sought-after products. These included the award-winning Miraculous Refining Toner and the highly acclaimed Miraculous Retinol Series.
Interactive Experiences with a Personal Touch
The Avoskin booth was a lively hub of activity throughout the event. Visitors engaged in entertaining activities, such as the beauty passport challenge and claw machine games. Lucky winners walked away with exclusive full-sized products and limited-edition merchandise. What truly set the experience apart was the opportunity for personalized beauty consultations. Avoskin’s team of experts guided attendees through their Your Skin Bae Series. This is a versatile collection of serums addressing skin concerns like hydration, hyperpigmentation, acne care, and brightening.
For many, the experience was more than just discovering skincare. It was about building trust and confidence in a brand that champions green beauty values.
Award-Winning Excellence
A highlight moment came when Avoskin’s Miraculous Refining Toner won the Best Exfoliating Toner award. This prestigious recognition was received at The Highlighter Beauty Awards Malaysia 2024. Receiving the accolade on stage, Avoskin’s CEO, Anugrah Pakerti, expressed excitement for the brand’s future in Malaysia. “This award marks a great start for Avoskin and makes us even more optimistic about entering the Malaysian market soon,” he shared.
This recognition reflects the brand’s unwavering dedication to creating high-quality, natural skincare solutions that resonate with modern beauty enthusiasts.
The Road Ahead for Avoskin
As Avoskin gears up for its official retail launch in Malaysia in 2025, the brand’s success at KLIBW has already solidified its place. It is now seen as a promising new player in the Malaysian beauty market. Combining nature, science, and a genuine commitment to sustainability, Avoskin is not just another skincare brand. It’s a movement towards conscious beauty.
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