T’ROKA: Redefining Luxury Travel


Unlock the World, Your Way

In the heart of Kuala Lumpur, a new era in luxury travel dawns as Holiday Tours & Travel (HTT) unveils its latest masterpiece: T’ROKA. This isn’t just another travel brand; this is a passport to a world where every experience is handcrafted, and every moment is tailored to your desires. Inspired by the Malay word ‘Teroka,’ which encapsulates the essence of exploration, T’ROKA promises a bespoke journey through its network of exclusive partners, immersing travelers in extraordinary experiences that redefine the art of travel.

T’roka: Mt. Merapi

The Luxury Travel Renaissance: T’ROKA’s Vision Unveiled

From Concept to Reality

According to Ben Foo, the President of Holiday Tours & Travel, T’ROKA is more than just a brand; it’s a vision. A vision to cater to the growing demand for bespoke luxury travel experiences among the elite globetrotters. The luxury travel market, predicted to reach a staggering USD 2,762 billion by 2032, is witnessing an unprecedented surge in demand for personalized, high-end adventures.

T’roka: Ben Foo, the President of Holiday Tours & Travel

T’ROKA’s Unique Approach: A Hotel-First Travel Philosophy

The view of Borobudur from Amanjiwo

T’ROKA distinguishes itself through its hotel-first approach. By meticulously curating accommodations from an extensive network of partners, it ensures travellers have a luxurious base to explore the wonders of their chosen destination. Imagine wandering through Bhutan’s happiest places via Amankora’s circuit of exotic Himalayan sanctuaries or witnessing the majesty of Central Java’s Borobudur at dawn from the elegant poolside villas of Amanjiwo. For beach aficionados, The St. Regis Maldives Vommuli Resort offers a paradise nestled between rainforest and white-sand beaches on a private island, promising unparalleled relaxation.

Crafting Unforgettable Moments: T’ROKA’s Signature Touch

Dalem Jiwo Lounge

Personalized Luxury, Every Step of the Way

T’ROKA isn’t just about luxury; it’s about a high-touch approach to service. Personalized and memorable experiences are at the core of T’ROKA’s philosophy. Travel, according to T’ROKA, is not just a journey; it’s a transformative experience. Their team of expert advisors collaborates closely with clients, creating flexible itineraries tailored to specific interests and preferences. From the places you visit to the people you meet, T’ROKA ensures that every moment is infused with personal meaning.


T’ROKA VIP: Where Membership Means Exclusive Experiences

Your Passport to Unrivaled Privileges

To make the journey even more special, T’ROKA introduces its exclusive membership program: T’ROKA VIP. Membership in this elite circle opens doors to a myriad of benefits, transforming ordinary travels into extraordinary adventures.

Classic Membership (From the First Stay):

Best available hotel rates
Personal travel advisor
Room upgrades*
Breakfast for two*

Signature Membership (From the Second Stay):

All Classic benefits
Early check-in and late check-out options*
Complimentary hotel credit*

Prestige Membership (From the Eleventh Stay):

All Classic and Signature benefits
Exclusive VIP benefits across T’ROKA’s entire collection*
Special invitations to private events

Your Journey, Your Story, Told by T’ROKA

T’ROKA: Redefining Luxury, One Destination at a Time

In a world where travel is not just about the places you go, but the experiences you collect, T’ROKA stands as a beacon of personalized luxury. Each adventure is a story waiting to be written, and with T’ROKA, your story becomes a masterpiece. As 2023 unfolds, let your travels be more than a destination; let them be an exploration of self, culture, and the extraordinary world we call home. For more information, please click here.

Text by: Nur Maisarah Putri

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