Let’s get clear, Watsons isn’t just riding the pink wave. Watsons Pink Store’s second Sunway Pyramid outlet delivers bold beauty drops and curated experiences for Malaysia’s unapologetically style-savvy generation.
After the hype (and selfies of course) at Genting SkyAvenue’s first Pink Store, expectations were high. But the latest edition? She’s not just a sequel—she’s the moment.
Beauty Meets Aesthetic Culture
The second Watsons Pink Store reads like your dream Pinterest board brought to life. Think floor-to-ceiling glam in a perfect palette of rose quartz, sleek chrome fixtures and beauty zones that beg to be photographed. It’s retail theatre, minus the drama.
Located right in the high-traffic heart of Sunway Pyramid, the concept celebrates self-expression, wellness, and individuality, with a heavy dash of fun. This store welcomes skincare girlies, fragrance snobs, and wellness junkies with shelves curated just for them.
The Experience: Retail That Talks Back
This isn’t just a beauty store—it’s an interactive playground. Each corner invites you to pause, play, and engage. Want to personalise your haul? Slide over to the Personalisation Zone. Fancy a new scent? Dive into the Fragrance Bar curated with cult brands. There’s even a fashion accessories nook, and yes—it’s pink too.
What sets it apart isn’t just the layout. It’s the energy. The Watsons Pink Store was designed with the five senses in mind, turning shopping into a full-on lifestyle moment. Whether you’re spritzing scents, swatching lipsticks, or snapping outfit pics under studio lighting, every second spent here feels curated for content—and comfort.
A Fashion Collab That Speaks Gen Z
In an unexpected but iconic twist, Watsons Malaysia joined forces with local fashion label Step8ight and Gen-Z poster boy Phei Yong. Their collection? Bold, rebellious, and rooted in personal style. Drop 1 hit on June 21st, and Drop 2 lands June 28th—so if you’re planning to cop it, don’t wait.
The collaboration goes beyond merch. It’s a statement. By aligning with streetwear and digital creators, Watsons is pushing beyond traditional retail boundaries. This is fashion-meets-beauty for the new era.
From Products to Pop Culture
Managing Director Caryn Loh summed it up best: “This store brings beauty, creativity and technology together in one vibrant space.” And she’s not exaggerating. From premium skincare and exclusive launches to wellness must-haves and content-friendly corners, the store has redefined what drugstore retail could look like in 2025.
You’ll also find exclusive first-in-market products that are only available at the Pink Stores. And if you spend RM150 or more, you’re rewarded with custom goodies and tiered perks designed to turn every visit into a personal VIP experience.
The Verdict? It’s Giving Everything
Let’s be honest: the Watsons Pink Store isn’t for the shy. It’s bold, brilliant and designed for those who love to see and be seen. It’s retail therapy, wrapped in hot pink confidence, and just the jolt we needed in Malaysia’s beauty scene.
Whether you’re stocking up on serums or seeking your next OOTD backdrop, Watsons Sunway’s Pink Store proves that when it comes to beauty, more really is more.
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